CAN YOU LOOK BACK AND SAY YOU DID ENOUGH

A couple of weekends ago, the Claude Squad has gone on a full family bike ride. Obviously the kids aren’t getting younger.  We went and bought some bikes for not just the boys, but for Tiff and I. We went on a family bike ride today, which was super cool.

It was cool to kind of see that they just had so much fun riding fast. It’s the first time I’ve ridden a bike in a while. I’ve ridden a road bike in the last couple years, but got a mountain bike, something to just be able to putz around in, in the neighborhood with the boys and take the trails. There are some really cool walking trails by the house. But that was just really cool to see happen – the Claude Squad family bike ride. Really cool experience.

I’ve been kind of going off in some of my client groups with the money mindset, the champion circle with my one-on-one clients. I’ve made some posts about it. We as people, we as high performers, we as entrepreneurs, we as people that want to accomplish really fucking anything, we need to operate with more intentionality with the decisions we make, with the way we show up, with the way we communicate, the way we fuel ourself, the way we feel, the way we speak, the way we wake up, the way we work out, the way we hydrate. Everybody always talks about how time is the most valuable asset, right? We can’t make more time. Make more money, can’t make more time, right? We hear that all the time. But the reality is how intentional are you with those minutes, those seconds, those decisions you have to make because you can’t get that time back?

You can’t fuck off all day on Sunday and get that Sunday back to prepare for the week. You can’t fuck off all quarter and think you’re going to be ready for beach season. You can’t fuck off all year and think you’re going to hit your targets. But really where I think people miss it is they’re not intentional with the next second, the next decision, the next idea, the next preparedness. Like the way that you show up, the way that you operate, the way that you prepare your meeting notes, the way that you prepare for your employee meetings, the way that you prepare for your whatever. The time is the dwelling, is the dwindling asset. But what you’re doing with that time I think is actually more important.

Spending time and doing things you want to be doing, great. Spending time doing certain activities, great. But how intentional are you with every decision? How intentional are you showing up? How intentional are you with your relationships? How intentional are you with your body language? How intentional are you with your personal hygiene? How intentional are you with how you show up for your people, for your family, for your spouse? It’s not just sometimes. It’s every fucking time. It’s not just when you feel like it. It’s every fucking time. It’s not just when all the conditions are perfect. It’s every fucking time. Look back at the last seven days. Recount every decision you made, and did those decisions align with what you say you want? If you have big visions or big dreams for your life and I say, “Show me your calendar from yesterday. Show me your task list from yesterday. Show me how intentional you are preparing and organizing and executing on every move to make sure that it happens.”

If you can’t show me your intentional, if you can’t show me you’re organized in your day, if you can’t show me a completed task list, I’m going to tell you your full of shit. Talked about it on Friday’s fire. But I challenge you this week to not just say, I’m going to. Make the list. Make the time blocks. Make the time. Dedicate the effort. I’m not going to get off the high horse on this one because I see so many people who talk a lot about what they’re going to do, but are like their actions and their moves and their decisions and the time they spend inadequately approaching those things is disappointing. I’m seeing it right now in the people in my programs who are taking action or that are being ultra intentional with their decision making, ultra intentional with what they’re doing it. It’s been absolutely life changing.

So get out there, ride your bike with your kids, walk through the woods with them, spend some time with them. Get passionate about something they’re passionate about. Get passionate about something your wife’s passionate about, your husband’s passionate about. But ultimately just get intentional with how you’re approaching your days, how you’re approaching your time, how you’re approaching the efforts. It’s in your interest. It’s in your interest to be able to look back at a time period and say, I nailed it. I made a post… awhile back on Facebook, by the way.  But I made a post that I’ve never been more confident in who I am and what I’m trying to do, but also I’ve never been more afraid of what blind spots I might not be thinking about. I think it’s a good balance right now. It keeps me focused, organized, and disciplined, while also enjoying the journey a little bit more than I have in the past.

But the only way to overcome the fear, the only way to overcome the anxiety, the only way to overcome the depression, the only way to overcome whatever it is, is to take action. When you don’t take action intentionally, and it can actually make it worse because you take action and you’re like, fuck I didn’t do that right, or I didn’t do it as well as I could have, or I let somebody down because I wasn’t focused or whatever it is.

Get your mission, your vision, your core values down, pat, and then make every decision based on that, please.

You’ll thank yourself later.

Get out there. Win fast, win often this week.

Zero doubt.

Go be the best version of yourself.

You’ll be proud of who it is, and you’ll thank yourself for making the decision to do it.

Ready To Meet?

Fill Out the Form & Book Your Free Consultation

Adam McChesney
Coach

Adam McChesney is a serial entrepreneur based in St. Louis, MO. Originally a medical device sales rep, he transitioned into entrepreneurship full-time in the midst of the pandemic in July 2020.Since going out on his own, Adam has leveraged his skillset of personal branding & digital marketing to grow multiple companies at this point.He is the Founder of Builders of Authority, and Co-Owner at Auto Glass Repair of STL.Formerly, Adam was the VP of Growth and Partner at Hite Digital, a digital marketing agency that Adam helped grow to a 2x INC 5000 award winner. Adam was named Hite Digital Franchise of the Year in both 2021 & 2022.After building a multiple 7-figure agency with personal branding, Adam decided to launch Builders of Authority, which offers group coaching & 1-1 consulting for entrepreneurs and businesses looking to take their personal branding to the next level. Builders of Authority LIVE are Adam’s in person events where he brings in world-class speakers to teach and educate attendees on how to become THE authority in their industries.He is the host of the Builders of Authority Podcast, and has been a guest on over 200 podcasts himself.After 2.5 years of being a WinRate Consulting client, Adam came on as a Business Coach in January 2024.Adam is married to his wife Delaney, and they have 1 child, a boy named Murphy along with a dog, Georgie.

Doug Mitchell
Coach

Doug Mitchell is an accomplished entrepreneur and sales strategist with over 15 years of experience in building high-performing sales teams. His significant achievements include transforming Argenta Field Solutions into a robust organization that earned $35 million over 13 years. He launches products for AT&T, DirecTV and even his own Solar Brand. In 2022, he founded BGST Consulting, which leverages his extensive experience to help businesses enhance their sales strategies through the CODOC philosophy—Compensation, Opportunity, Development, Operations, and Culture. Doug also hosts the “Building Great Sales Teams” podcast, a resource-rich platform with over 300 episodes that offers insights from Doug and other industry leaders. More recently Doug join the well aligned WinRate team to coach and consult their clients to Win Fast and Win Often! A devoted Christian, husband, and father of three, Doug leans on his faith and wife when facing adversity.

Mia Vecchio
Event Manager - Hall of Fame | Executive Assistant to Mike

Mia has been with the WinRate Team since December 2022! She loves throwing events and and has 8 years’ experience in customer service which makes her role as Director of Hall of Fame the most fulfilling fit.

Mia was born and raised in Connecticut and is now living in Greenville, SC. She loves the beach, she loves the mountains and loves spending time with her dogs Henry and Obie. She looks forward to making an impact alongside her WinRate Team! 

Mallory Matthewson
Operations Asst. | Onboarding

Mallory assists with the WinRate Team’s backend operations. She is new to the coaching world, but brings a fresh perspective with over 12 years’ experience in Customer Relations. From Pest Control to Logistics, and Manufacturing to Finance, she has worked in various fields across the board but has a true heart for the customer experience. She has a Business Management degree, but with her experience in multiple industries, she’s able to relate to all customers on a personal level.

Originally from the Foothills of the NC mountains, she now resides outside of Charlotte, NC with her husband and their two daughters (Abby and Allie). She enjoys reading, traveling, and spending intentional time with her family.

Lindsey Kandrack
Chief Operations Officer

Lindsey assists with the WinRate team’s backend operations, she brings over 15 years’ experience of business and entrepreneurship.

From selling environmental control products in corporate America, to owning her own mattress and furniture business, to managing operations to 50+ dealers within the furniture and case goods industry. She has a marketing degree in her back pocket but her experience of working in and with small businesses she can easily relate to entrepreneurs having to wear many “hats!” Lindsey has been with WinRate and Mike and since 2019!

Originally from Syracuse, NY with a stretch in Pittsburgh, PA she currently resides just outside Charlotte, NC with her husband Keith and two children Kasey and Quinn. She loves the outdoors, and you may find her coaching or competitively exercising in her spare time ;-)

Tiffany Claudio
Chief of Staff | Director of Events

Hi, I’m Tiffany Claudio and you guessed it, I’m Mrs. WinRate herself. I joined WinRate full time in May of 2021 to help Mike and Lindsey (aka my sister wife) with the day to day administrative activities, in addition to event planning.

I come from a corporate career in Agile IT environments. There I coached teams on how to strategically plan out their annual goals, by breaking them out into smaller more manageable deliverables. I also helped identify and develop metrics to ensure the teams stayed on track with their objectives and understood if/when they needed to pivot.

Originally from Roanoke, VA with a short stint at the University of Tennessee in Knoxville, I now reside just outside Charlotte, NC with the one and only Mike Claudio and our two boys, MJ & Everett.

Lyle Nearby
Coach

With 30 years of experience in sales/customer service, Lyle decided to leave the corporate world and open AdvantaClean of Monroe in 2010. Lyle and his family live in Union County and are very involved in the local community. He has coached Tee Ball, Coach Pitch baseball and soccer. Lyle is a board member of the American Red Cross of Union County, a board member for A Champion’s Shoes, involved in the Union County Chamber, and supports various local charities.

Les Brannen
Coach

Les is an entrepreneur that is the CEO of Mountain High Mulch. After spending 20 years in the corporate world as director of operations he had a burning desire to open his own business and lead from the front.

He has a strong background in leadership, culture building, and overall customer experience. His company has been featured on Netflix Instant Dream Home, and continues to be recognized for outstanding community leadership and business growth within his community.

Les lives in Marietta, GA with his wife Jen and together have 3 children Skyla(20), August (17), and Jude (14). He is very passionate about physical fitness, mental clarity and developing business owners with a servant leadership mentality.

Nate Griffin
Coach

Nate Griffin is an entrepreneur with background in finance and business management. Over the last 10 years, he has built successful companies. One of which is now a multi-million dollar design build construction company. He has been around the construction industry his entire life.

Nate has a passion for helping people change their relationship to money through their business and finances. With a thorough understanding of cash flow, finance, and investing, Nate wants to share his experience to help others move into the CEO role of their own companies and lives.

Nate lives in Wilkesboro, NC with his wife, Lydia. He loves the outdoors, wakeboarding, cool cars, and great coffee.

Sam Kaufman
Director of Revenue | Coach

 Sam Kaufman is an entrepreneur, leader, husband and father of 2.  He is a firm believer that we must never stop building ourselves in our businesses, homes, and self.

Sam started out as a sole proprietor cabinet installer in a van and grew to 7 figures in under 3 years. He has operated businesses in multiple cities and is an avid core value implementer, standard operating procedure creator, and team builder. That cabinet installation business became a kitchen and bath remodeling business, a design company, and a retail flooring store in under 6 years.

Sam is passionate about growth and improvement. A natural leader he is deeply passionate about helping other business owners become the BEST versions of themselves and sees a better future for the home services industry.

Clifton Muckenfuss
Director of Coaching | Coach

Clifton Muckenfuss is an Entrepreneur with an extensive background in Sales, Marketing and Leadership. He has Co-Founded several successful service based companies, one being a multi-million dollar Home Improvement Company. 

With a passion for people, Clifton is hyper focused on Client Experience, and his companies have won numerous awards for Service Excellence. He / his companies have been featured in Inc. Magazine, Qualified Remodeler, and Remodeling Magazine.

Clifton now works with Contractors and Service-based businesses in the areas of Sales, Training and Marketing to help them implement systems and processes to create Customers for Life and “own a business” instead of a “job.”

Mike Claudio
CEO & Coach

I have spent the last 17 years not just selling products and services but learning how to go out and actually develop business, create routines and consistency, develop discipline, and make a bigger impact on those around me then just money!

My sales and management career started in retail with Verizon Wireless before working in their enterprise business to business sales team. During my time in Corporate America, I was given some of the best training in the world and really developed an obsession-like energy for consistency, communication and the client experience.

While my formal training is in the corporate setting, I’ve always been pulled towards smaller companies where I could work with entrepreneurs to help them bring big changes to grow their business. I was a great salesman, but I found my love and passion for the people, processes and services of the construction industry. When I was given the opportunity work with a residential general contracting business in Charlotte, I jumped at the idea of using my experiences and training to help create a sales and client management system specific for this market.

I have proven my system and processes to Identify, Target, Qualify and Acquire clients works. With a heavy focus on communication, follow-through, and follow-up I believe any company can increase sales and profits and I want to be the one to help you do that!

I brought massive success to companies I worked for but want to help more business owners get out of the daily grind and develop a business that worked for them instead of wearing them out. Since starting WinRate Consulting I have helped hundreds of paying clients and 10’s of thousands of business owners through my free online content on my podcast and YouTube channel.

I have been on dozens of stages and spoken in front of thousands of people to get the message across that YOU can be different and YOU can dream bigger and YOU can make it come to life! At this point I am 100% confident I can help any size business improve, I can help any owner or leader create better habits and a more disciplined life, and I can change the culture of a company into a place people want to work instead of constant frustrations and lack of buy in!

Skip to content